Digital Marketing Mastery

Complete digital marketing strategy including SEO, PPC, social media, and content marketing

Target Audience: Small business owners and marketing professionals

Difficulty: Intermediate

Structure: 6 modules, 17 lessons

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Last Update	04/19/2026
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Module 1: Introduction to Digital Marketing

6Lessons ·
- What is Digital Marketing?
- What is Digital Marketing? - Quiz
  
  10 xp
- Building a Digital Marketing Strategy
- Building a Digital Marketing Strategy - Quiz
  
  10 xp
- Case Study: Successful Digital Marketing Strategies
- Case Study: Successful Digital Marketing Strategies - Quiz
  
  10 xp
Module 2: Search Engine Optimization (SEO)

6Lessons ·
- SEO Basics
- SEO Basics - Quiz
  
  10 xp
- On-Page SEO Techniques
- On-Page SEO Techniques - Quiz
  
  10 xp
- Off-Page SEO Strategies
- Off-Page SEO Strategies - Quiz
  
  10 xp
Module 3: Pay-Per-Click Advertising (PPC)

6Lessons ·
- Understanding PPC
- Understanding PPC - Quiz
  
  10 xp
- Creating a Google Ads Campaign
- Creating a Google Ads Campaign - Quiz
  
  10 xp
- Analyzing PPC Performance
- Analyzing PPC Performance - Quiz
  
  10 xp
Module 4: Social Media Marketing

6Lessons ·
- Choosing the Right Platforms
- Choosing the Right Platforms - Quiz
  
  10 xp
- Creating Engaging Content
- Creating Engaging Content - Quiz
  
  10 xp
- Measuring Social Media Success
- Measuring Social Media Success - Quiz
  
  10 xp
Module 5: Content Marketing

6Lessons ·
- What is Content Marketing?
- What is Content Marketing? - Quiz
  
  10 xp
- Developing a Content Strategy
- Developing a Content Strategy - Quiz
  
  10 xp
- Content Creation and Distribution
- Content Creation and Distribution - Quiz
  
  10 xp
Module 6: Analytics and Measurement

4Lessons ·
- Introduction to Analytics
- Introduction to Analytics - Quiz
  
  10 xp
- Using Google Analytics
- Using Google Analytics - Quiz
  
  10 xp